As the holiday season gets closer, it’s the perfect time for law firms to show their clients how much they care. This time of year is all about relationships, and...
September 23, 2024
< Training
Business Development Coaching
Having business-savvy lawyers is essential for every law firm’s growth. There’s a role for lawyer business development coaching in your firm, and we can help.
In the current legal market, there’s an increased need for lawyers to have both the confidence and the tools to succeed in business development. Most lawyers are not natural revenue-generators and the majority are not taught any business development and marketing skills at law school.
With effective business development coaching, all lawyers can learn skills to develop their practice and position them for success – whether they’re looking to make partner, maintain equity status or simply add to the growth of the firm.
Marketing & Business Development Skills for Lawyers
Whatever their comfort level, we can work with your lawyers to create business development and marketing plans that contain realistic action items tailored to their needs. From business lunches to blogs, we ensure individual tactics fit in with the overall strategy and brand of your firm.
Your lawyers will learn new marketing and client development skills, including how to identify and pursue business development opportunities.
We’ve worked with hundreds of lawyers, both in-house and as external consultants. We understand the culture within firms and partnerships and the expectations and challenges that exist.
If you’d like your lawyers to work one-on-one with an outside resource available to focus on your practice,
just give us a call.
Individual Planning and Implementation
Together with each of your lawyers, we can:
- Draft customized, practical business development plans
- Develop and communicate a personal brand specific to them and their practice
- Prepare actionable and realistic marketing plans
- Incorporate marketing and business development tools including:
- Social media
- Content marketing (including blogs)
- Speaking opportunities
- Media relations
- Client development activities
Lawyer Business Development Coaching
Acting as strategist, trainer, touchstone, and cheerleader, our legal business development experts provide lawyers with ongoing coaching in order to:
- Support implementation of business development plans
- Establish solid client development habits
- Increase business development success rates
- Identify new opportunities
- Identify and work with new referral sources
- Ensure lawyers stay focused on accomplishing their objectives
- Prepare for upcoming business development opportunities
- Optimize internal cross-selling opportunities
- Brainstorm new profile-raising ideas
If you have a number of lawyers who could benefit from our services, we offer customized business development programs that include group training sessions and follow-ups customized to fit your culture and business plan.
Latest Insights
See All Insights
