Client Management

KEY CLIENT PROGRAMS

It is said that in most firms 80% of revenue comes from 20% of clients. These clients are valuable and your competitors know it. In order to not only retain, but grow, these critical relationships, formal steps should be taken to institutionalize these relationships. We have extensive, and proven, experience with the development of key client programs at top of industry firms. Let us bring that experience to your firm.

CLIENT FEEDBACK PROGRAMS

Survey after survey show that the majority of law firms do not actively ask their clients for feedback. This leaves firms in the dark about how clients view their work and their relationship. This is a lost opportunity; client feedback could be the impetus for sweeping client service improvements and an increase in share of wallet. It’s never easy to take a look in the mirror and ask the hard questions. It can be harder still if your client isn’t comfortable coming forward with their opinions. We can work with you to develop and implement a program that works for both your firm and your clients.

CRM SYSTEMS

Your clients and contacts are your most valuable assets. Successful firms appreciate this and implement advanced systems to nurture their relationships.

Whether you are looking to provide new offerings for current clients, court new prospects, or improve client service, a Client Relationship Management (CRM) system can be a game changer. At fSquared Marketing, we have the law firm experience to understand not only current technology, but your firm’s culture. Lawyers, we know, are often traditionalists and can often be wary of both the system and sharing of client information. But technology has plenty to offer the legal profession: it can automate away many of the boring tasks, and increase operational efficiency. We can help your firm to implement a CRM system, and get your team onboard with the digital future.