Our experience designing websites for law firms and professional services firms has taught us that excellence inspires excellence. When we partnered with the leading forensic engineering firm, MEA Forensic, we knew that this project was going to be something special.
MEA Forensic provides lawyers and insurance professionals with answers about the events at the heart of their case. These engineers and scientists work in MythBuster-style laboratories—using engineering analysis and advanced tech to crack difficult problems about how exactly an accident happened.
While the work that MEA does is technologically advanced, their previous website didn’t necessarily shout “cutting-edge’. They needed a new site, and they knew that the legal marketing strategists of fSquared Marketing had an in-depth understanding of their core audience: lawyers and law firms. MEA also knew about our stellar track record of creating amazing websites for law firms. With both the market knowledge and creative talent under one roof, MEA knew they could depend on our team to deliver exceptional results.
For the uninitiated, redesigning our website seemed like a daunting task but fSquared Marketing guided us through the process every step of the way. They set out guidelines and worked closely with myself and other staff at MEA to marshal content. Their technical expertise and their knowledge of the legal industry were instrumental in the progression of this project. Our new website has opened up possibilities for engaging with our clients, and I’m excited to use it to its full potential.
—Marcia Araujo, Client Relations Manager, MEA Forensic
Partnering on a Successful Web Project
Working closely with the marketing professionals and President of MEA Forensic, our web design team identified the goals of the new site. Due to the importance of their role as expert witnesses, we positioned MEA’s engineers as the stars of the show with new photography and bios featured on the homepage. We also helped MEA to communicate the value of its research and expertise by writing and editing content for them including bios, messaging, and Case Studies, and through visualization. To that end, our designers created custom animations and a compelling brand experience throughout.
“This web project was undoubtedly a favourite of our team’s,” says Lynn Foley, fSquared Marketing CEO. “The work that MEA Forensic does is immensely important and we had the pleasure of learning more about their ongoing research. It was inspiring to see how much they love what they do and how driven they are to advance the science. We hope that their passion for discovery shines through the new website experience.
Nothing inspires us more than working with talented, growth-orientated professionals. We specialize in marketing law firms, but we are open to connecting with engineering firms, accountants, and other professional services firms.